By E. Michael Johnson
Ever since the debut of the Titleist Pro V1 at the Invensys Classic in October of 2000 Titleist has habitually used the Las Vegas stop on PGA Tour to reveal its latest iteration of the most-played ball on tour to its tour staff. This week at the Shriners Hospitals for Children Open, the company is once again using the venue to debut its latest Pro V1 and Pro V1x golf balls.
It has been two years since the last models were introduced and while the company, as per its custom, is mum on details at this time, it is part of its long-held seeding and validation process with its players. The prototype balls will be delivered to players’ lockers at TPC Summerlin this week, and the process will continue over several months as the company seeks feedback from the game’s best on its latest product.
TPC Summerlin is where Titleist’s original Pro V1 prototypes were first introduced to PGA Tour players. Billy Andrade was one of 47 players who immediately put the ball in play that week, marking a seismic shift toward multilayer, urethane-covered golf balls.
If previous models are a guide, expect the Pro V1 to be a three-piece multilayer ball (single core, mantle layer and cover) and the Pro V1x to be a four-piece multilayer ball (dual core, mantle layer and cover). From photos provided by the company, the sidestamp has non-solid arrows pointing in two directions. Another detail given history is this: expect a number of players to switch over—quickly.