By Joel Beall
Earlier this week we extolled the vision of the European Tour’s video team, and rightfully so. From the buy-in of players to the spectrum of creativity, this crew is doing laps around their counterparts. Every clip produced turns viral, possessing an originality and wit the sport desperately lacks.

Their latest creation: lugging a handful of pros into the Dubai desert to see if they can hit a two-yard fairway from 300 yards out. The ensuing spectacle is delightful:

Ross Fisher is a god.